Capability: EXPERIENTIAL SERVICES
Lavender & Velvet
The Challenge
TWPR was tasked with crafting and executing an experiential marketing strategy to elevate the brand of DJ and radio host CLASSICNEWWAVE.
The Results
In partnership with SohoHouse, TWPR produced a monthly live music experience Lavender & Velvet. Created as an extension of CLASSICNEWWAVE’s radio show Quiet Storm, TWPR supported in talent management, event planning, curating a guest list of influential voices across music, fashion, sports and media; social media management.
Photo Credits: Samantha Ellis
Video Credit: Elliott Ashby